I phoned talkback tonight for the first time in years. I was puzzled over the announcement that Coliseum Sports Media Management has the rights for the English Premier League (EPL). All the whizzkids tell me "this is the future - you can livestream sport onto your computer!".
I didn't get much out the talkback host except something along the line of "get used to it, this is the future!".
Um, yeah. I know that. But I can't see the benefit for someone like me who enjoys watching the EPL on my new(ish) large-screen TV.
If I've got this right, at the moment the satellite streams it into my TV aerial and I watch it on TV. I can record it and watch it at will on MySki. I have a remote. I can pause and rewind both the TV and the recording. I can watch any game I want, live or recorded. I can fast forward the bits I don't want to watch. I can do this from the pleasure of my home. Downside: I can't play it on a portable device, but I can access numerous websites on my phone from anywhere to watch clips etc.
So now the feed will come in through a cable, and not the satellite dish. The cable cannot be connected to the TV (yet) so it has to be connected to a computer or an Apple device. I can watch the footy on that (after paying $150 per year ON TOP of my Sky subscription (which no longer gives me English football any more)) BUT to connect that to my TV and get the decent view, I have to buy an Apple TV set. I also have the data cap to worry about, which means a further $25 per month to Telecom for my data increase that the streaming through the internet will involve. Upside: I can have a website subscription to their fancy website and watch the EPL on an iPhone or tablet while sitting in a cafe somewhere. If that's an upside. I can do that now; I just can't watch every game, on demand.
So the result, I think, is this: I pay Sky TV the same amount for less products and have to pay someone else (or two) a lot more money for a product I used to get on a better screen in a more comfortable environment all for the luxury of being able to have the EPL "on demand" when I want it. Notwithstanding I can get it on demand now, prertty much (through MySki and assorted websites).
The other thing I can't figure out is that there are livestreaming sites out there now: Justin.Tv and Day.to are but two of them. And Triathlon has been doing this for a year or two through Triathlon.tv.
Yet this is supposed to be revolutionary? To me it sounds a little fucked up to be honest. You see, if Sky figured out how to transfer recordings from MySki to a portable device, such as an iPhone, then I could copy my recordings from MySki and watch it on my device at my pleasure (if I felt that way inclined, which I don't).
Real user pays sport would be great. I'd pay nothing for Sky, and just pay $40 for the US Masters, or $10 to watch the FA Cup final, for example.
We're a long way from that yet, but that's the nirvana IMHO.
Is it just me, or is this "revolution" actually nothing new, rather it's just a different way of delivering essentially the same product?